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Tip 1: Create a Domain Name People Can Remember!

The best way to insure that you get website traffic and repeat visitors to your site is to make a memorable domain name. If your visitors can easily remember your website name, then you won't have to worry about them losing the URL. Yeah, it's true visitors can bookmark sites, but you can't expect every person to bookmark every website they visit; which includes yours. With a memorable domain name, they won't have to bookmark your site because it will be so easy to remember.

Take this Website for Example....

I first saw that website many months ago, but I still remember it to this day. Why? Because it is original and a great example of a memorable domain name.

Make your Domain Name Stick out of the crowd and you'll see results, Guaranteed!

Another Tip: Don't make your domain name too similar to other websites. The last thing you want is for your visitors to be taken away by the competition just because you choose the wrong domain name.

Tip 2: Make Sure Your Domain Name Can Be Read Easily!

If your domain name is easy to read, it's easy to remember. By making your domain name easy to read, you will avoid losing many visitors and a lot of website traffic. It doesn't take much to make your domain name legible either; capital letters and bold words can go a very long way.

For Example: Which one of these is easier to read....    

If you chose the first one, good for you. However, most people will find that the 2nd one is much easier to read and comprehend. Here's the general rule of thumb: the clearer it is, the easier it is to remember. Some people think this isn't a big deal and you shouldn't worry about it. Well, I think losing visitors & traffic is a very big deal and should be avoided at all costs.

If you missed out on the .com of your domain name, then be sure that the reader knows that it is a different extension. If it is .net, then bold it or put it in capital letters. You'd be surprised at how many people see .net and still put in .com anyway.

Quick Note: Your domain name is important, but don't obsess over it too much. A domain name is the gateway to your site, not the site itself. 

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